Flowers can be one of the biggest expenses at any event, especially a wedding. Our Mates Susan and Katherine teamed up with other event experts to share bouquet ideas that won’t break the bank. Going big, going unconventional … the whole story is in full bloom for you to read here!
We are in the beginning stages of planning for 2018 trade shows and conferences. There are endless opportunities for exhibitors to engage their audience and make their booth more than just a temporary showroom for their product. Attendees want more than just the traditional experience. Here are some tips to make your brand stand out and ensure your brand has a lasting impression:
1. HOST AN AFTER HOURS EVENT
After the show closes, attendees want a chance to enjoy the city they are only in for a couple days. Utilize the space around you that your hosting hotel or conference center has to offer. Host a mixology class, happy hour, or concert, or after hours.
2. CREATE ORGANICALLY SHAREABLE MOMENTS
People love to share interesting things. By creating something that people genuinely want to take a photo with, you will be marketing effortlessly. Use bright colors, creative architecture, or a large sculpture to grab attention. Having an art installation will get people to stop, look, and take a photo!
3. OFFER AN ENJOYABLE ATMOSPHERE
Conferences can be both busy and exhausting. Dedicate a portion of your booth to comfort. Offer free branded beverages, phone charges, and seating if space allows. Turn your booth into a “safe haven” in the midst of the chaos.
Photo Credits: EventMates - our Indiegogo Booth Activation at CES last year.
Happy September! Fall is full of new beginnings, yummy flavors, and time to enjoy friends and family before the craziness of the holidays begin. We’re celebrating with kid friendly back-to-school parties that feature smart cookies, apple balloons, crayon centerpieces and more! Need some inspiration? Check out our pinterest board here!
Photo credit: Pinterest
This past Saturday, I was on site for day-of execution for a lovely end of summer wedding in gorgeous Malibu, California! The ceremony, cocktail hour, and reception were all held at The Adamson House, right off of the Pacific Coast Highway. The Adamson House is a historical landmark, California state park, and a museum. This venue is rich in history while offering surreal views of the the Pacific. Southern California is full of venues that offer both character and a by-the-beach charm. Finding a venue as dreamy as Adamson House doesn’t have to be hard. Our Mates have insider info on hundreds of venues all across the US, and they’re here to help. Get a free consultation for your next event here!
Photo credit: Cassie Martin
Congratulations Lindsay and Ryan! The newlyweds were married at the Underground Museum in Los Angeles. We are in love with Lindsay’s dress and all the personal touches from her floral arrangement (made by the groom!) to the location selected by the couple because of their personal connection to the founder. The spectacular outdoor setting at this under-the-radar location provided the perfect intimate atmosphere. Many thanks to our mate, Susan, for being the day-of planner, bringing together all the details of the event and making the evening one to remember for all! Many congratulations to the couple!
Today, we’re celebrating our event idol - Martha Stewart! In honor of the DIY doyenne, we pulled together our favorite Martha tips and tricks for the perfect summer celebration. Whether it’s a birthday bash or a say so long to summer soiree, your celebration will shine with these oh-so-Martha touches. Happy Birthday Martha!
1. PAPER LANTERNS
An easy DIY decoration in any bright color you want - paper lanterns are the perfect summer party decor. Whether you use lanterns as a centerpiece or hang them for ambiance-this fluttery, charming decoration is a must.
2. DRINK DECOR
Drink parasols and decorative straws turn every guest's drink into a piece of decoration. Allow guests to dress their own drink by picking their own fun straw and drink accessories.
3. BEACH BUCKET CENTERPIECE
Use the beach pail as a flower vase or use it to serve beer, juice boxes, soda, etc. For a kids party use any brightly colored plastic beach pail. For an adult party, use a rustic tin pail.
4. REFRESHING ACCENTS
Fill your menu with fruit and citrus flavor! The end of summer calls for celebration with a watermelon margarita or a pineapple caipiroska. Fresh fruit popsicles are an easy crowd pleaser for guests of all ages.
5. SUNDAE BAR
I scream, you scream, we all scream for ice cream! Colorful candies and sprinkles are a fun way to add color to the table and to add fun to everyone’s favorite summer treat! If you want to take your sundae bar to the next level, offer mason jars along with bowls, so guests have the option of making an ice cream float.
For photo inspiration, check out our Party Like Martha Stewart Pinterest Board.
We were recently at the General Idea fashion show at the Skylight Clarkson Square, NYC – a location made by Skylight Group. For those in fashion, Skylight Group is well known. They transform historical properties in New York and California to host exclusive and high end events. They repurpose and fabricate old, disused spaces for some of the biggest names in the game. Hosting the primary locations of New York Fashion Week for the past two years, their client list includes fashion icons from Ralph Lauren to Kanye West. Having your venue developed by Skylight has become a staple in upping the status of your event. NY Fashion Week starts September 7 – we’re counting the days!
From street stunts to on-site show staffing, if your brand is showing at fashion week, we can help. Contact us for a free consultation.
Photo credit: Oscar Osei & Skylight
We had the great pleasure of celebrating with Melanie & Rajeev, who are expecting their first baby! The celebration was a co-ed baby shower brunch at a restaurant in NYC. We designed the event to be as colorful as the personalities of the couple, incorporating bright pinks with touches of yellow and gold and playful monkey accents. Congratulations to Melanie & Rajeev!
Snapchat offers unique features that can enhance the digital experience of any event, corporate or personal! The Snapchat Geofilter and Snapchat Story are perfect ways to engage guests digitally at any event from a conference, to a wedding, to an ad campaign activation.
Snapchat Geofilter brings your guests together with a unified brand message / look. It’s easy to set up and the cost - based on a specific area and a specific amount of time - is relatively affordable. You can design your geofilter using an existing template or upload your own design. The geofilter will then show up at the specified time for guests to snap away.
Snapchat Story invites your guests and those who can’t attend to be an active participant in the stories exclusive to your event. Attendees can post as well as see the compilation of snapchats that have been submitted by other people at the event. This is a great way to bring attendees together at a large the event and to have your brand seen by a larger group of people. Take for example Coachella ‘17 - 300,000 in attendance, 40 million via their Coachella Snapchat Story.
Photo credit: MediaKix, Cassie Martin