Get Snapchat Savvy

Snapchat offers unique features that can enhance the digital experience of any event, corporate or personal! The Snapchat Geofilter and Snapchat Story are perfect ways to engage guests digitally at any event from a conference, to a wedding, to an ad campaign activation.

Snapchat Geofilter brings your guests together with a unified brand message / look. It’s easy to set up and the cost - based on a specific area and a specific amount of time - is relatively affordable. You can design your geofilter using an existing template or upload your own design. The geofilter will then show up at the specified time for guests to snap away.

Snapchat Story invites your guests and those who can’t attend to be an active participant in the stories exclusive to your event. Attendees can post as well as see the compilation of snapchats that have been submitted by other people at the event. This is a great way to bring attendees together at a large the event and to have your brand seen by a larger group of people. Take for example Coachella ‘17 - 300,000 in attendance, 40 million via their Coachella Snapchat Story.

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Photo credit: MediaKix, Cassie Martin

Happy International Emoji Day!

We’re celebrating by bringing our Emoji Movie Truck Tour to Coors Field in Denver. The Emoji Movie Truck has been on tour for the last month, bringing the fun of the Emoji Movie all across the country.

We created a glass truck activation that brings tons of activities to fans nationwide. Fans are invited to climb inside the truck and hop into a giant ball pit as they race against the timer to find the main character, Gene.  A Boomerang of their ball pit experience is created for them to share. Other fan activities include a corn hole game, life size cut-outs, and an Instagram selfie station.

The movie is in theaters on July 28, so if you can’t join us at one of our tour stops, we’ll see you at the movies.

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My Shark Tank Experience

Last week, the EventMates team traveled to Philadelphia to produce the Shark Tank Casting Call. The casting call was a lot more than just an audition to be on the show and it was important for us to make this event more than just the 60 second audition. When planning a casting call, one has to keep in mind the attendees might be waiting for hours before it’s their turn to go. We strived to ensure the whole day was an enjoyable experience with a networking lounge, guest speakers, a prize wheel, food, photo opportunities, and of course, the pitch room.

As part of the event team, I set up the networking lounge, placed signage all around, and assembled the complementary charging stations. One of the most important aspects of the event was all the signage to ensure Shark Tank branding in the back of virtually every photo.  As people snapchatted and live streamed from the event, the brand was featured. The largest sign we used served as the perfect backdrop for a photo opp with Aaron Krause, founder and CEO of Scrub Daddy after he spoke at the event. 

As my first Shark Tank, it was an amazing event to be a part of, mainly because of all the super creative and passionate people I got to meet. While I can’t say who moved forward, I can say it is one to watch!

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Doors Open with a Pineapple Party!

The most popular times to buy and sell homes are between the months of May and September. Hooray for new beginnings! The pineapple has served as a symbol of hospitality and warm welcome for many years. The pineapple also happens to be the perfect theme for a summer party! Turn your house into a home by inviting loved ones to a housewarming summer soirée. We created this inspiration board for an upcoming NY event. Schedule your free consultation with us and we’ll get started on your event.

Image credit: Pinterest

SF Venue Spotlight: Joey the Cat

Remember spending your favorite afternoons at the arcade, on a perpetual mission to win enough tickets for that squirt gun behind the glass counter? Well, those days are back, but in a whole new way. Unique and fun for any kind of company shindig, Joey the Cat is your modern day throwback, taking your holiday party or team-building competition to new nostalgic levels. Set the high score in skeeball, air hockey, Pac Man, and plenty more, and then set the perfect vibe for your event with our sound system, microphone, and projector. Champions will walk away with custom trophies to display proudly on their desks!

The fully private venue can fit up to 110 guests and is tucked away in the heart of the Mission, easily accessible by public transit. Get in touch with EventMates to start planning your next arcade affair at Joey the Cat.

Image credit: Joey the Cat website

Wedding Festival of Color

When Katie and Eric got married, they knew they'd want to bring family and friends from all over the world together for a multi day mini festival. What became known as Boltfest 2017 included 3 sound stages, 8 friend DJs, 250 capes, 1 drone ring bearer and heaps of contributions and creativity from friends to make it happen.

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How to Save on Flowers: Bloomerent

The Rent the Runway “Ladies Who Celebrate” summer wedding kickoff event featured several startups from the wedding industry. We had a chance to catch up with one of our favorites - Bloomerent. Just like us, they are in the matchmaking business but for floral arrangements. They match two events close in proximity, with similar styles and allows them to “share” flowers at a discount up to 60% off (yes, 60%). Whether you are the first or second event using the flowers, you get a reduced price and a guarantee that your flowers will be delivered just as they were promised. We love the spirit of this female startup that’s helping make flowers more affordable, while making the world a greener place.

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Photo Credits: Cassie Martin, Bloomerent Instagram and website

The Little Luxuries: Tesloop

Make guests feel like VIPs by booking them a Tesla!

Tesla launched its ride share service, Tesloop, two years ago and is beginning to cover more ground as the service gains popularity. The trips are designed to be between 100-250 miles long and currently operate only in California. They run several trips a day from popular locations in Orange County, Los Angeles, Palm Springs, and San Diego.

Have family coming from out of town for your event? Have a Tesloop pick them up at LAX! Hosting a client event in Palm Springs? Treat your VIPs with a Tesloop.  The self driving Tesla equipped with your own personal “pilot” will pick the passenger(s) up from a  preselected destination and take them to your desired end destination. Along with the ride in a luxury vehicle, passengers enjoy pillows, heated seats, wifi, snacks, and beverages. A 150 mile trip goes for about $60 per person, which is much cheaper than any other ride service would be for a trip of that distance and more memorable!

Governors Ball: Brand Activations

We rounded up some of the brands that participated in the popular Governors Ball in NYC this past weekend!

COCA-COLA

The “Share a Coke” campaign is back! Coke had a relatively large set up including art installments, an ice bar, a vending machine, and a backdrop for pictures. The ice bar and art installments caught the eye of many attendees who were then invited to use the vending machine which personalized your name on a can of Coke.

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SUBWAY

Subway created “The Green Room” as an oasis for attendees who were hot and hungry. They offered free sandwiches, cookies, an air conditioned lounge, and charging stations with a live feed from the main stage so everyone lounging didn’t miss a beat.

Photo credit: Cassie Martin
Photo credit: Cassie Martin

RAY-BAN AND CITI

Although very different companies, both had the same idea when it came to unique experiences for guests. Citi offered a viewing deck for attendees who had used their Citi cards at the festival. Ray-Ban offered an exclusive balcony for people who used their hashtag on social media.

FOOD, FOOD, FOOD!

“Insta-worthy” food was everywhere. Many brands came up with unique packaging, branding, delivery, and more in order to try to generate buzz on social media. John’s Juice and Electric Sky Wine offered aesthetically pleasing drinks. The Infatuation app branded on-the-go coconut cups and Taiyaki NYC brought their famous matcha ice cream.

Photo Credits: Cassie Martin, Instragram, TaiyakiNYC, Electric Sky Win, Governor's Ball